🧠 (And Why You Should Create a Second Profile—The Smart Way)
Hey friends, it’s Stan—yes, the guy behind Sales Training And Networking (STAN).
If you're running multiple Facebook Pages, juggling Groups, and trying to build your brand while still keeping up with grandkids and group chats… I feel you. Been there. Still there, some days.
Let me ask you something:
Are you running your Facebook empire from a single personal profile?
If you just whispered “yes,” I need you to stop everything, grab a coffee, and read this.
🚩 The Problem: One Profile, Too Much Chaos
I’ve got over 15 Pages and 15 Groups under my belt—maybe more by the time you read this. For a long time, I managed everything through my one personal Facebook profile. But that comes with problems:
- Notifications out the wazoo
- Accidentally posting business updates to personal timelines
- Constant switching between roles
- Zero work/life separation
Sound familiar? If so, it’s time you meet the solution you didn’t know Facebook finally rolled out...
✅ The Solution: Create an Additional Facebook Profile
No, not a fake account.
No, not something shady.
This is legit. Facebook now allows users to create up to four additional profiles tied to your main account.
That means: You can create a "Business You" profile to handle all your sales, networking, content, Zoom events, and brand engagement.
Let “Home You” focus on Bulldogs football, fresh tomatoes, and family BBQs.
🛠️ Step-by-Step: How to Set Up Your Second Profile
1. Create the New Profile
On Desktop:
- Click your profile photo (top-right)
- Select “See all profiles”
- Click “Create new profile”
- Give it a name (like Stan Bush Marketing or STAN Training Hub)
- Add a photo, banner, and you're off
On Mobile: Tap the ☰ menu > your name > “Create another profile”
⚡ Tip: Choose a name that’s clearly tied to your business persona, not something confusing like “Stanny Bizzle.”
2. Customize the Profile Like a Brand
Once your new profile is live, treat it like your storefront.
- Set a branded profile pic and cover image
- Write a clear, benefit-driven bio:
"Helping entrepreneurs master live events, sales, and social media through practical, no-fluff training." - Add your STAN website link
- Skip the personal stuff like relationship status or birthday—this ain’t MySpace.
3. Assign Admin Access to Your Pages & Groups
Now log in as your original profile and do this:
For Pages:
- Go to your Page
- Settings > Page Access > Add New
- Invite your new profile to become an admin
For Groups:
- Go to the Group
- Members > Add Admin
- Add your new profile there too
Now you can manage everything from either account.
4. Rejoin Key Groups & Like Relevant Pages
With your new profile, jump into:
- Your business groups
- Industry networking hubs
- Pages you manage or collaborate with
You’re building a business-only feed—no cat memes allowed.
5. Switch Profiles Easily
- On desktop: Click your profile photo > select the other profile
- On mobile: Tap your profile picture > switch
Pro Tip: Use separate Chrome profiles or browser containers to stay logged into both
🧠 Bonus: Why This Matters for Sales Pros & Networkers
- Less clutter, more clarity
- Speak with authority as your brand
- Reduce mistakes (like accidentally going Live from your personal feed... been there)
- Protect your business if one profile gets locked out or restricted
🐾 Final Word from the Dawghouse
Listen, I’m a Georgia Bulldogs fan. I trash talk for them, not about them—and I take the same pride in how I run my business. If you're serious about growing your network, managing your brand, and showing up like a pro on Facebook...
Create that second profile. Clean things up. Run it like a system.
You’ll thank me later when your notifications actually make sense again.
If you want help branding your new profile, crafting your About section, or creating a killer content plan, drop me a message.
STAN’s got your back.
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